She counted on Nancy's assistance during the last months of her life, while fighting ovarian cancer. It was Linda's wish that Nancy continue her life's work. Nancy's honored to contribute to Linda's readers, true to her mother's style and values.
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The German Astrological Association
Allen Smith October 08, We are naturally pattern-seeking animals, Dr. Saad explains.
The world is scary and complex, and anything the helps us deal with that is a welcome comfort — even if it isn't scientific. Approximately one in four Americans believes in astrology, according to a Pew Research Center poll. If astrology has a universal appeal toward all people, what's with the slant toward women?
Well, according to polls and scientific research, women tend to believe more in the unproven and the supernatural than men. A Gallup poll, showed women are twice as likely as men to see a fortuneteller or psychic.
Astrology News You Can Use
They also tend to be more religious. This could be considered a side effect of a male-dominated society.
Phil Zuckerman, an author and sociology professor at Pitzer College, writes in Psychology Today that since men tend to globally dominate roles associated with power and privilege, women accept the "psychological comfort and institutional support of religion.
For a more scientific dive, Dr. Saad speculates that, like with religion, women subscribe to astrology more because of an external locus of control. The "locus of control" is a psychological concept that defines how much power people have over what happens in their lives. Someone with an external locus of control would believe they don't have much control over what happens; they succumb to fate.
Astrology and science
Someone with an internal locus believes they control their own life events. Though he was theorizing, research shows that women statistically tend to be more external. Blogger Nicole A.
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Murray writes that scientific research like this and statistical polls have paved the way for astrology to be heavily marketed toward women. For example, if you want to look at a horoscope on The Huffington Post , you have to go to the Women's Voices section. Murray is not the first woman to feel unfairly targeted by the female-leaning branding of astrology, and she won't be the last.
Heavy-handed marketing seems to skews toward women, despite the fact not all believe in it. We're using cookies to improve your experience.
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